Optimis is a dynamic, multi disciplinary team. We provide expert, innovative and flexible advice to landowners, developers, community groups, businesses and rural enterprises with an interest in land and property.

Our detailed knowledge of the planning and development industry and enthusiastic approach to achieve the best for our clients sets us apart from the competition.

We embrace localism and our approach to community engagement benefits local communities and our clients.

Not only do we strongly advocate engaging with the community in our professional advice, but as a company we are proud to invest in our local community, through sponsorship, fundraising and giving free advice to community groups.

“The team at Optimis are dynamic and highly professional, and offers a strong service to clients." Nick Raynsford, former Planning and Housing Minister and Chair of the Judging Panel (RTPI Awards 2017)


The client acquired a sensitive site with an outline consent that had been the topic of years of planning negotiation and in an area where an eloquent and vociferous community were deeply concerned by the nature, scale and dominance of the development for 1,300 dwellings.


In December 2018, Optimis secured delegated officer approval for an outline residential development of up to 22 dwellings. Optimis was first involved in the project in 2009 and have been promoting the land for development through three Local Plans, culminating in a planning application in early 2018.

In December 2018 Optimis secured the redevelopment of an industrial site on land to the north of Luton Town Centre. Located in High Town, an area of regeneration north of the main Railway Station, Optimis has secured a development to deliver 16 new 1 and 2 bed apartments in two buildings.

we can help with pragmatic strategy

providing assistance to developers and landowners